Monday, February 27, 2012

Figment buys Inkpop

Congratulations to tiny startup Figment, which out-performed the minions of Rupert Murdoch's HarperCollins Publishing! The Wall Street Journal reports today that the more-successful Figment is buying HarperCollins' Inkpop, a smaller, competing site for young adult writers. The Wall Street Journal reports that the acquisition should give Figment some 200,000 members.

Of course, Figment's website puts the acquisition more politely:

We’ve got some really exciting news: Our ranks are growing. The writing community inkpop is joining Figment as of March 1, 2012.

Inkpop, which was founded by HarperCollins, is a lot like Figment: a place for writers devoted to sharing and improving their work.

Since Figment first went live in December, 2010, our membership has grown beyond our wildest expectations, both in number and in quality, and we’re thrilled to be bringing inkpop’s writers into our vibrant and engaged community.

I learned about Figment from its Chief Technologist Nicole Valentine. Nicole gave an excellent presentation about Figment at the last meeting of the Brandywine Valley Writers Group. Her presentation was so successful that she is scheduled to repeat it at the Wednesday 21 March meeting of the Main Line Writers Group.

It's good to see the little guys win one over a multinational conglomerate.

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